NOVI, MI – Brass-Craft Manufacturing Company is taking customer engagement to a higher level with the adoption of 2D barcodes on its new plumbing products packaging. Aiming for ever-greater customer ...

In brief: The barcode has been a familiar sight for almost 50 years, found on packaging for virtually every consumer item in the world. But it's set to be phased out by 2027 in favor of a more capable ...

June 26, 1974 was an historical milestone that changed the shopping experience: That’s the date the first item was ever scanned with a barcode. Juicy Fruit gum at a supermarket in Troy, Ohio, became ...

The retail and supply chain sectors are experiencing their most significant transformation since the barcode’s introduction in 1974. By December 31, 2027, businesses must ensure their point-of-sale ...

Retailers are revisiting their reliance on self-checkouts, driven by a need to address shrink, reduce losses, and deliver a better customer experience. As new technologies change the landscape, it’s ...

Forward-looking: For almost five decades, the humble barcode has been found on the packaging of almost every consumer item in the world. But there's a push to get rid of them within just two years, ...

Hearst Communications Inc.’s Esquire magazine has partnered with Scanbuy to let consumers buy items via mobile devices and 2D bar codes. Scanbuy’s ScanLife codes will debut in the March 2010 issue of ...

BEAVERTON, Ore.--(BUSINESS WIRE)-- Digimarc Corporation (NASDAQ: DMRC), a global leader in digital watermarking and product digitization technologies, today announced it will deploy one of the ...

FCO Services, a Trading Fund of the Foreign and Commonwealth Office, has employed 2D mobile barcode technology as part of a recruitment drive. Working with TMP Worldwide,the recruitment communications ...