Longtime college football color commentator Gary Danielson called his last game on Wednesday as he heads off into retirement.

Forbes contributors publish independent expert analyses and insights. Marc Berman is a New York-based reporter who covers media. Let’s face it…you don’t only watch The Super Bowl for the football. The ...

PASADENA, CALIF. -- CBS's Chief Research Officer David Poltrack says the coming of commercial ratings as well as the growth of DVRs will only help advertisers and their messaging. "It will give ...