Want to change your behavior? How about your consumers’ behavior? A new Georgetown study reveals how overlooked cues are the ...

Suppose you want to eat healthier, exercise more, or avoid getting in arguments with your partner. Each of these requires behavior change, but changing behavior can be challenging. An important first ...

Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...

"In the province of the mind, what one believes to be true either is true or becomes true within certain limits, to be found experientially and experimentally. These limits are beliefs to be ...

Coach.me CEO Kendra Kinnison asked me this practical question after my commencement address to the February 2023 Coach.me’s habit certification graduates. My immediate thought: That’s another great ...

The new year began for most people with high hopes and earnest determination. This was the year to finally quit smoking, finally start exercising, finally get the house clean and keep it that way. But ...

In a recent study published in Scientific Reports, researchers conducted a multi-part study to investigate the impacts of a single "fake-news" (misinformation) exposure on both political and ...

The beginning of every new year comes with resolutions and a vow to leave behind bad habits.Often the quest to improve health ...

Ford is putting tens of thousands of white-collar staff on notice, telling them bluntly that their jobs depend on changing ...

Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...