Add Yahoo as a preferred source to see more of our stories on Google. An image from a Colgate advertising campaign that show that Colgate logo with teeth. The toothpaste brand Colgate introduced a new ...

Colgate-Palmolive India has shifted around 60% of its advertising spend to digital channels as the oral-care major increases brand investments and adapts its media mix to changing consumer behaviour.

Texas Attorney General Ken Paxton has announced an investigation into Procter & Gamble and Colgate-Palmolive over alleged deceptive advertising practices related to fluoride in children’s toothpaste.