Our current color theory has been wrong for 100 years, and getting it right could have huge implications for electronics, textiles, paints, and even the planet, as a new model could save millions of ...

American automaker Tesla has introduced "Ultra Red," the newest paint color option that is exclusively available on select models including Model X and Model S. The new Ultra Red will be the ...

We may receive a commission on purchases made from links. Amazon has just launched the Kindle Colorsoft Signature Edition, the first e-reader in its portfolio to embrace a color panel. So far, every e ...

Color e-readers have been a thing for a while, but until now, the biggest companies with the most extensive book ecosystems—Amazon, mainly, but also Barnes & Noble and Rakuten Kobo—have only sold ...

A project to improve data visualization ended up overturning a century-old model of color space that underpins industry standards for color everywhere from digital displays to paint. The opportunity ...