Display advertising revenue growth has been reported among a sample of UK publishers for the first time in three years.

Display Advertising is how most of the internet funds itself. Image or video ads shown on websites make most websites free at the point of use. They are also a vital tool in any Digital Marketers’ ...

Are you looking for ways to strengthen your marketing strategy and boost your brand’s digital presence? Using Google display ads can be an incredible option for generating new leads, higher sales ...

Some advertisers struggle to create display advertising programs. Sometimes they don’t have the design expertise or capacity to create good-looking ads. And even when they do, they may not create ...

Search engine marketing (SEM) and display advertising are two key strategies in your marketing campaign blueprint. So, do you implement both or choose one over the other? Your website is the face of ...

Omnichannel advertising can be complicated. Digital marketers today have an unlimited number of tools at their disposal to get their message in front of the right audience through search advertising ...

A look at the asset performance reporting available for responsive display ads in the Google Ads interface. Google announced this week that responsive display ads (RDA) will be rolling out to all ...

Google posted in the Google Ads Community Forums about upcoming changes coming to Display Campaigns. Google said these changes are for simplifying campaign creation and management. Also Optimized ...

The average click-through rates (CTR) of video ads in mobile apps are 7.5 times higher than for display ads, per a study that ad platform Smaato and app marketing firm Liftoff shared with Mobile ...