In adland, it's been stated so often it's now a truism: America loves Flo, the Progressive insurance pitchwoman played by comedian Stephanie Courtney, and a huge portion of the company's brand equity ...
I’m really not annoying. Really. Let me talk you through the logic. there is no brand spokesperson more grating than Flo, the cherry-lipped sing-songy character who Progressive has been using for a ...
They are the money honeys of television commercials and are so familiar, that it’s almost as if they are part of the family. With her perky, girl-next-door look, Jan from Toyota — A.K.A. Laurel ...