Progressive’s Flo, the Geico Gecko, and Research Shows Advertising Campaigns Don’t Actually Wear Out
The Geico Gecko first appeared in 1999. Progressive’s Flo first appeared in 2008. Neither rivals De Beers’s “Diamonds are Forever” campaign, but still: In advertising dog years, those campaigns seem ...
A polo shirt, a white apron and a retro hairdo changed an actor’s life forever. Stephanie Courtney has played Flo for over fifteen years.Credit...Sinna Nasseri for The New York Times Supported by By ...
Of all the first-named doctors who are not real doctors on TV, my favorite is the fictional Dr. Rick, the Progressive Insurance “parent-child coach” who runs groups sessions to “help young homeowners ...
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