adexchanger

EU Probes Google Over Ad Auction Tactics (Again); Consumers Say Ads Should Pay For The News

Google faces yet another EU antitrust probe, this time over allegations that it rigged search ad auctions by “artificially increasing the clearing price,” according to a letter sent to affected ...
Los Angeles Times

Google ad technology under fire: What the Justice Department wants a judge to do

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...
The New York Times

U.S. v. Google: What Each Side Argued for Fixing Google’s Ad Tech Monopoly

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising. By David McCabe Megan Mineiro Emmett Lindner and Cecilia Kang David McCabe, Megan ...
Bleeping Computer

Google confirms AI search will have ads, but they may look different

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.