WHEN it comes to value for money, Premier Inns are great – and thanks to a new breakfast offer, they are even better. Guests ...

Premier Inn Middle East, a joint venture between Emirates Group and Whitbread, has launched its new Book Direct campaign, marking a major milestone in the brand’s digital evolution. This initiative is ...

Premier Inn has adopted what3words location technology to guide guests to the correct entrance. The UK’s largest hotel company will provide guests with a what3words address upon booking. With a recent ...

As part of its latest push to offer the "best hotel experience ever" Premier Inn has launched brand-new Next Evolution Style rooms across a list of locations Premier Inn Exeter Central St David's ...