No matter the size of your retail business, a catalog can help you increase sales. With high-quality images, word-processing software and a reliable color printer, there's no need for you to spend ...
A certain Wall Street Journal article has been causing quite a stir lately. The article discusses the fact that big retailers such as Bonobos, IKEA, Athleta and H&M are releasing traditional print ...
Five years after discontinuing its "Big Book" catalog, J.C. Penney plans to return to a modified print catalog strategy, finding through analysis that online sales were partly driven by what the ...
Hoping to generate more dough, cake and cookie decorating supplies Web merchant Fancy Flours has mailed its first print catalog. The book was sent to 50,000 customers and prospects over two drops, ...
While it is increasingly common to find QR codes in print catalogs, the next phase in mobilizing print to enhance cross-channel experiences could be augmented reality. As consumers become more ...
Jeff Bezos is going old school. The Amazon CEO will have the e-commerce giant publish a print toy catalog this fall — which will be mailed to millions of Amazon customers and be available at its Whole ...
After more than five years away, and at a significantly smaller weight, J.C. Penney Co.'s print catalog is back. The company discontinued its often 1,000-page "Big Book" in 2009 and phased out several ...