Stigg (not The Stig, just Stigg) describes itself as “the first scalable monetization platform for the modern billing stack.” There’s a lot going on in that sentence, but what it comes down to is that ...

In recent years, the B2B SaaS industry has undergone a significant transformation, driven largely by the integration of artificial intelligence. As companies introduce advanced AI solutions, the need ...

A $285B software selloff exposed per-seat SaaS pricing risk as AI agents complete tasks without user logins, helping leaders ...

Vanessa Larco, a partner at New Enterprise Associates (NEA), believes that generative AI’s impact on the world of SaaS could be huge. The investor joined Mary Ann Azevedo on Equity to talk through, ...

The idea that software-as-a-service (SaaS) may be facing an existential crisis—popularly labelled the “SaaSpocalypse”—is no ...

Wayne Liu is the Chief Growth Officer and President of Perfect Corp America. For more than a decade, many have viewed SaaS as the gold standard of tech growth, characterized by stable recurring ...

Unified monetization platform startup Stigg Inc. says it’s ready to help businesses implement more dynamic and flexible pricing strategies after closing on a $17.5 million early-stage round of funding ...

Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is gaining momentum. Publisher monetization platform Sovrn is expanding availability of its ...

Why are the likes of Microsoft, Oracle and Salesforce in such a rush to get their customers to adopt their own versions of agentic AI? Because they know that, if they don't get ahead of this trend, ...

If you’re in the early stages of starting a business, you’ll need to price your services and products. When dealing with offerings like software or online content, you may also have to select a ...