Coca Cola-owned BodyArmor is unleashing its newest beverage as part of its years-long effort to overthrow Pepsi's Gatorade from its position as the top-selling sports drink brand. Rolling out to ...
Kobe Bryant’s smart investment just got even smarter. According to the Sports Business Journal, the NCAA is ditching Powerade as its official sports drink and going with BodyArmor, a sports drink that ...
Sometimes, a natural dose of energy could be the difference between a sluggish or active workout. Trust premium sports drink BODYARMOR to understand that strife because instead of finishing 15 minutes ...
This move builds on the refreshed brand identity and campaign that BODYARMOR introduced in the U.S. earlier this year, evolving the original design first unveiled nearly 15 years ago when BODYARMOR ...
BATON ROUGE, La. (WAFB) - Louisiana’s adopted son, Joe Burrow, has partnered with popular sports drink company, BODYARMOR, to release a limited edition bottle featuring the NFL star this week. On ...
Many businesses — even small businesses — partner with other brands, and with brand ambassadors, to build awareness for their own brand. Often those partnerships don’t work, though. As former ...
BodyArmor endorser Mike Trout douses teammate Kole Calhoun after he singled in the game-winning run against the Oakland Athletics. (Photo by Jayne Kamin-Oncea/Getty Images) Abilene Christian and ...
Coming off two of the best games of his young career, Kyler Murray has the Arizona Cardinals at 5-2 and undefeated in the NFC West, further helping him carve out a place amongst mention when it comes ...
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