Dupe culture continues to grow in popularity as consumers share their favorite knockoff products that resemble recognizable name-brand products for a fraction of the price. With rising costs of ...

Shopping smart doesn’t mean sacrificing quality – sometimes the best deals hide in plain sight on store shelves. Generic ...

The highest-earning shoppers are driving a private label grocery shopping boom in the U.S. Generic store brand groceries can ...

Most consumers agree that buying generic rather than name-brand products is a good way to keep down costs. In fact, 81 percent of North American consumers surveyed by marketing research firm Nielsen ...

Generic groceries cost about 40% less than name brands. Producer Kelly and I showed you the savings last summer when we went shopping for the same exact stuff. I bought generic 32 ounces in the car.

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

I did a taste test of five brand-name cereals and their cheaper generic alternatives from Walmart. I preferred the brand-name versions of Honey Nut Cheerios and Honey Bunches of Oats. However, I ...

Watchdog groups found some patients reacted differently to generic brands. — -- When Robin Lynn, who suffers from depression, was prescribed a generic version of a popular anti-depressant ...

While many patients believe that generic drugs are exact copies of their brand name brothers, the body often absorbs generic medication at a different rate, and federal regulators do not routinely ...