Shopping smart doesn’t mean sacrificing quality – sometimes the best deals hide in plain sight on store shelves. Generic ...

Dupe culture continues to grow in popularity as consumers share their favorite knockoff products that resemble recognizable name-brand products for a fraction of the price. With rising costs of ...

The highest-earning shoppers are driving a private label grocery shopping boom in the U.S. Generic store brand groceries can ...

Generic groceries cost about 40% less than name brands. Producer Kelly and I showed you the savings last summer when we went shopping for the same exact stuff. I bought generic 32 ounces in the car.

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Watchdog groups found some patients reacted differently to generic brands. — -- When Robin Lynn, who suffers from depression, was prescribed a generic version of a popular anti-depressant ...

Most consumers agree that buying generic rather than name-brand products is a good way to keep down costs. In fact, 81 percent of North American consumers surveyed by marketing research firm Nielsen ...

While many patients believe that generic drugs are exact copies of their brand name brothers, the body often absorbs generic medication at a different rate, and federal regulators do not routinely ...

The Medicare Part D program would have saved $977 million in a single year if all branded prescription drugs requested by prescribing clinicians had been substituted by a generic option, according to ...