On top of all that, most browser-based searches on Google result in zero clicks: Zero-click searches result from Google’s ability to give quick answers on search result pages—current local weather, ...

You may overlook meta tags importance knowing search engines don’t consider them ranking factors, but snippets influence UX, and therefore SERPs. Well, if search robots don’t pay much attention to ...

While becoming more and more popular, podcasts are far less share-friendly than videos because of their long-form and audio-only nature. An Adelaide-based company aims to change that with a new iOS ...

One of the great things about writing for ProfHacker is that I get to learn about new tools from my fellow bloggers that end up saving me a lot of time. That’s been the case with text expansion ...

Marketers all know that marketing reports can be useful tools. However, the truth is that some marketing reports are far more adept at communicating their findings than others. It's not just about the ...