Apple introduced the iBeacon protocol in 2013 as a way for Bluetooth Low-Energy (BLE) devices to transmit location information to a Bluetooth-enabled device, such as a smartphone or tablet. While ...
Bluetooth beacons enable proximity-based contextual awareness, but implementing beacons on a product can present some interesting design and development challenges. First, there is no official ...
This vendor-written tech primer has been edited by Network World to eliminate product promotion, but readers should note it will likely favor the submitter’s approach. Thanks to cellular GPS, the days ...
Bluetooth 'beacons' are a simple way for marketers to communicate with customers in physical locations, but the platforms and infrastructure behind the tiny wireless sensors can be quite complex. Here ...
[Editor's note: Author Kevin Hunter will be a panelist on the Digital Signage Federation’s July “Hangout” discussion entitled, “Intersection of Digital Signage with NFC, BLE and Beacons,” on July 29 ...
Location-based services have been around for years, but recently the market heated up with the introduction of Bluetooth Low Energy (BLE) beacons. BLE beacons are small sensors that you can attach to ...
There is no NFC capability in the new iPhones, but that’s okay–Cupertino has bigger (and less expensive) plans for low-power radio wave-based mobile payment technology. iBeacon was a tiny throwaway ...
We’ve been hearing a lot about iBeacon and Bluetooth Low Energy-powered devices in the retail sector, where stores are beginning to roll out support for beacons in order to better communicate with ...
Although vendor-written, this contributed piece does not advocate a position that is particular to the author’s employer and has been edited and approved by Network World editors. Google’s recent ...
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